Dr. Michael Auer, founder of data science specialist, Neccton, discusses the advantage of single customer view, cognitive dissonance and behavioural analytics for operators. Read here.

In this study with players from LeoVegas, the differences in behavior between two groups of online gamblers were investigated. Read here.

Thursday, 18 June 2020 13:28

The effects of personalized feedback

A recent publication with Swedish online players has shown the effectiveness of personalized feedback on subsequent gambling. The publication can be found here.